Simracing.GP partner with Chillblast and Tactus Group

Simracing.GP partner with Chillblast and Tactus Group

NEWS RELEASE: Thursday 12th October 2023

Simracing.GP (SGP) can today announce a technical partnership with Chillblast, the UK’s most awarded PC manufacturer - part of the Tactus Group.

The partnership will see the two brands collaborate on a number of projects designed to support sim racers and their journey through the hobby.

SGP will provide insights and support to Chillblast’s product and marketing teams with a view to developing products and marketing assets specifically for sim racers. In addition the brands will produce articles and guides designed to help sim racers get the most from their PC hardware.

SGP will then be using Chillblast hardware to maximise the running of events, both online and in person.

Commenting on the partnership, SGP Head of Sales & Marketing Adam Eley said: “Chillblast is a brand absolutely committed to understanding and supporting sim racers and we are excited to be part of their journey in achieving that.

“It’s great to see yet another key brand recognising the growing importance of the sim racing market, demonstrating the growing appeal of our fantastic hobby. 

“This partnership promises to deliver some exciting content.”.

Chillblast Director Ben Miles added: “I can't wait to start working with the experts at Simracing.GP. We'll be making sure their team has everything they need to continue delivering the world's number one sim racing portal. We've got a really exciting content plan that's going to deliver invaluable information and guides to the sim racing community about how to optimise their setup and deliver those all important 10ths of a second per lap.”

Alongside Chillblast, the Tactus Group also operates other tech businesses such as CCL and Box who will also feature in the wide ranging partnership programme.


About Simracing.GP:

SGP is a dedicated sim racing platform that aims to make your sim racing life easier.

If you are a driver, finding races has never been easier. If you want to organise races for others but have always been put off by setting up servers and messing around with forms and spreadsheets then SGP is there to remove all the pain points.

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About Chillblast:

Chillblast provides a gateway to a world of high-performance computing. As a leading name in the PC gaming and the custom-built desktop industry, we've been delivering top-tier systems with exceptional customer service since our inception. We have a strong passion for cutting-edge technology and a commitment to exceeding expectations, is your trusted partner for unrivalled gaming and productivity experiences.

Established in 2001, originally as a resource for tech news and reviews, we’ve quickly established ourselves as the most awarded PC Manufacturer in the UK. Thanks to our rich history of crafting bespoke PCs and laptops for gamers, creators and businesses throughout the UK and beyond. We take pride in our craftsmanship and attention to detail, resulting in systems that are as powerful as they are visually stunning.

About Tactus:

Founded in 2014 by Scott Brenchley, Tactus Group has emerged as a dynamic force in the business landscape. With a visionary approach to growth, we've strategically expanded our portfolio to include renowned companies such as, Chillblast, and CCL.

Our Team comprises of over 350 dedicated professionals, with Tactus Group operating across three major sites in the UK. Our diverse and skilled workforce is the backbone of our success, driving our commitment to excellence in everything we do.

We’re experts in product innovation and brand building, with product developed and stocked in some of the world’s leading retailers including Smyths Toys, Very, Argos and Selfridges. We understand the intricacies of the modern market and use our knowledge to create and nurture brands that stand out. Our passion for innovation fuels our drive to redefine industries and set new standards.

Our mission is to continually push the boundaries of what's possible, whether through cutting-edge technology, exceptional customer service, or innovative business strategies. We are dedicated to building a brighter future, one where our people, product and customers thrive and shine.

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Written by:

Adam Eley

Head of Sales & Marketing